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What is Magento?

What is Magento?

Magento is a feature-rich eCommerce CMS (Content Management System). If you will create an online store, then Magento is one of the best platforms to choose. Strictly speaking, Magento provides two distinct eCommerce platforms: Magento Community and Magento Enterprise.

1) Magento Community Edition

Magento Community is an e-commerce platform which is built on an open source software. This means that Magento is developed, maintained and updated in a collaborative public manner and it can be downloaded for free, used, changed and distributed for any purpose. Developers can implement the core files and add new plug-in modules which are available for free and on sale from other developers.

2) Magento Enterprise Edition

Based on Community Edition’s core, Magento Enterprise is a tested version developed by Magento’s team. Due to the greater features and functionality, as well as the technical support offered to users, Magento Enterprise has an annual fee (starting from $18,000 for the original version and $22,000 for Magento 2.0). This is an ideal solution for large businesses and companies which want 24/7 assistance.

What are Magento’s benefits?

First of all, Magento is a scalable platform, ready to grow and to be implemented according to your business’s improvement. Easy to download and customize, Magento offers a variety of plug-ins and layouts that can be integrated along with the growth of your catalogue and in order to enhance customers’ interaction. Furthermore, its shopping cart system supports a wide range of credit card processors and shipping services. A search engine optimization, accurate inventory, catalogue and client management, a multi-lingual and currency support, a multiple reports system combined with Google Analytics: these are, last but not least, a few of Magento’s main features.

Looking for Magento extensions?

Did you already download Magento? Are you ready for an advanced functionality? All you have to do is implementing your default version with any integration you need. On https://marketplace.magento.com/ you will certainly find the extensions to do the trick.

What is the difference between a blog and a website?

What is the difference between a blog and a website?

Although there is sometimes a fine line between a blog and a website, it is possible to define two opposite and permanent features which show their macro differences:

1) Interaction vs Static

A blog (Web log= Blog) has a double interaction: the content refreshment and the visitors interaction. While the author offers a costant update of the chosen topic – which is very often highly defined (health & fitness after 50s, travels on a budget, quick recipies back from work, etc.) – visitors are encouraged to leave comments behind and to subscribe to the newsletter in order to keep themselves updated with their favourite subject. The articles on the blog (posts) are shown on the webpage in a reverse-chronological (latest to oldest) order. Visitors comments are listed below the related post (in a reverse-chronological order too) and they are sometimes visible for the subscribers only. A regularly updated content is example of a thriving blog.

A website is a collection of several and related web pages, usually indexed in a mainpage. The major content of a website remains generally the same and any interaction with visitors is mainly isolated to an internal page of the website (sometimes a blog, sometimes a contact page with a form to fill up) which shares the same domain name. Websites are updated from time to time due to business changes, layout improvements, general information updates, company’s terms etc.

2) Simplicity vs Complexity

As a consequence of the first point, a blog offers a simple navigation: a single page with posts in reverse-chronological order and an archive section that lists the posts in categories and sub-categories (date, author, subject, tags). On the contrary, the main aim of a website is the browsing of the different pages, which might include an online store, multimedia material or external links to sponsors. Even the language used is a reflection of this main difference: a blog is much more unformally written than a website.

As a summary, comparing these online medias with the old ones:

A blog is a modern newspaper. it writes about specific topics sharing a common point of view with interacting visitors instead of passive readers.

A website is a tv channel: it prepares you for a show and tell, making sure you will not get bored and start zapping somewhere else.

How does web hosting work?

How does web hosting work?

Web hosting is a term to describe the computer networking infrastructure required to set up a website and related email accounts. This service is provided by a powerful set of computers called servers which are allocated in a special building called data center. The data center is maintened 24/7 by highly trained technicians. The server which will be allocated to your website will provide disk space and bandwidth, the necessary memory to run and maintain the backup of your data and the traffic access to your website. It will also keep all your website files (HTML files, CSS files, images, photos, etc.) in a dedicated folder in order to free your own computers from a huge amount of data.

When you are hiring a company to put your files on their web server, you’re buying an hosting service. They are “hosting” your website on their servers.

Put simply, the server provided by the web hosting company will be the hardware home for the software of your website!